The Realities Behind Women’s Soccer

Speaker

Researcher

Educator

Coach

Speaker • Researcher • Educator • Coach •

Hi, I’m Sarah.

I work at the intersection of sport and academia. I help clubs, leagues, and player associations better understand women who live and play soccer in another country — motivations, decision-making processes, and experiences.

In the last few years, women’s sport has seen significant growth in fans, investment, and participation. This is just the tip of the iceberg for the development of women’s sport.

My work focuses on translating real-world insight into practical strategy: stronger storytelling, clearer decisions, and fan engagement approaches that connect.

With my expertise in women’s soccer, I offer engaging insights and commentary on a variety of topics. As a trusted and experienced speaker, I bring energy, engagement, and professionalism to every stage, ensuring each event leaves a lasting impression on the audience.

Work with me to shape women’s sport.

Academic & Industry Articles

I’m always on the hunt for the latest sport news and research I think you’d like to know about! You can read my articles in places like Soccer & Society and Women’s Soccer Coaching.

Video Explainers

Join me online to learn about what it is really like for women who choose to live and play soccer in another country, engage with me and ask any burning questions you have about women’s soccer! You can find me on Instagram and Youtube.

Consulting & Workshops

I love to share the progress of women’s sport and make your events memorable. From conferences, clubs, to corporate events, I create engaging and impactful experiences that resonate with every audience — reach out below to learn more.

Public Talks

Keep an eye out for the many public talks I give each year at events all over the world. I challenge the patriarchal construct of sport, making information on the experiences of international women soccer players accessible, sparking curiosity and leaving audiences with actionable recommendations to advance women’s sport.